How to run a shared social account

Back in October 2014, my buddy @deborahbrian asked about running a shared Twitter account. I quickly wrote up a post and dropped it into the Banana Lounge (my personal blog). This is an updated, revised version of that post, informed by another couple of years’ experience and more trial and error. 

Photo by | Shared under Creative Commons Licence 2.0

Photo by | Shared under Creative Commons Licence 2.0

Since getting into social media – especially Twitter – in a big way, I’ve had a fair amount of experience in running shared accounts.

  1. My research network’s Twitter (@aasrn) and Facebook group started as a shared account.
  2. Research Whisperer (@researchwhisper) and its Facebook page has always been a joint one with @jod999.
  3. Since the beginning of 2015, I’ve run the La Trobe Researchers accounts (@LTUresearchers | Facebook page) with my colleague Jason Murphy (@murphy_jason).

I should present this post with the caveat that I have no formal communications qualifications or training. All my experience is on the job, and self-taught.

When I run social media and digital research profile workshops, I’m often approached about how to run institution-face accounts: research centres or institutes, specific major projects, social that’s associated with group research blogs, etc.

By institution-face, I mean the specific context of formal university units or academic groups, but this advice would apply across a range of situations.

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Saved by slow scholarship

Ali original b and w - smallDr Ali Black is an arts-based/narrative researcher.

She is interested in research that supports connectedness, community, wellbeing and meaning-making through the building of reflective and creative lives and identities.

Her recent work explores storied and visual approaches for knowledge construction and the power and impact of auto-ethnographic, collaborative and relational knowledge construction. One of her recent projects is Australian Women: Telling Lives.

Ali has a ResearchGate profile. She is still learning how to tweet but when she does it is from @draliblack.

Photo by André Freitas |

Photo by André Freitas |


I’m not where I thought I would be.

Identity. Ego. I reject them. They are things that I dislike, a lot. They are close cousins to competition, comparison, measurement, judgment, and (misguided) self-glorification. These are also things I dislike, a lot. But they hurt me even so. Do they hurt you?

It’s important to shed light on our academic experiences, to make public the stories of what it has felt like, and feels like, to be an academic. It’s important that collective conversations about academic culture and what constitutes our social, political, and intellectual life in the academy can take place. We need to share our findings on what matters to us, and how we might cultivate kindness in the academy, foster care-full work, and count that which is not being counted.

I have been in academia twenty years, as a teacher, a researcher, and an innovator. I have given it my all, and been driven, dedicated, passionate. My current job title does not reflect the work and time I have put in. Rather than move up the hoped-for ladder, I have slipped, lost footing, fallen with my re-location to this new university, like a mud-faced-red-faced failure. Read more of this post

When research collaborations go bad

Stuff happens | Photo by Kim Tairi Released under CC licencse:

Stuff happens | Photo by Kim Tairi
Released under CC licence:

One of the toughest things to do gracefully in an academic relationship is to end it, or even question it.

Sometimes, even though you try, there isn’t a ‘good’ way to do it. Perhaps that’s why issues around collaborations – particularly what to do with bad ones – persist so strongly.

A lot of angst can be saved by early discussion about expectations from all team members – who’s doing what, when, and how. As mentioned in this co-authoring post, the division of labour doesn’t have to be equal, it just has to be clear.

On an academic risk management note, make sure you can tick these boxes before embarking on a collaborative project:

  • I’ve had at least one research conversation with the collaborator(s) I will be working with.
  • We’ve talked about division of labour and timelines for the project.
  • I feel comfortable facing my collaborator(s) first thing in the morning to talk about project and publication work. [This is a golden rule with me – ymmv]
  • I’m confident that my collaborator(s) bring relevant and appropriate levels of intellectual value to the project.
  • My collaborators communicate with me in a timely and constructive manner.

If you can tick off that checklist, it should mean few misunderstandings and disappointments. Read more of this post

Do it because you can

In-between landscape (scale of 1:1): mangroves near Wynnum, looking towards Stradbroke. Megan McPherson, work in progress: Relief printed etching, rice paper, hand coloured with pigment ink, archival glues. Approximately 280 x 500 x 20 cms (hxwxd) (Undulating surface)

In-between landscape (scale of 1:1): mangroves near Wynnum, looking towards Stradbroke. Megan McPherson, work in progress: Relief printed etching, rice paper, hand coloured with pigment ink, archival glues. Approximately 280 x 500 x 20 cms (hxwxd) (Undulating surface)

I tried to let this particular white-hot rage die down. But it won’t.

So, hopefully, here’s a constructive post built from the foundations of my infuriation.

I heard a researcher talking about how they balanced their academic work life a while ago, and it made me very angry.

Basically, they said that anything that wasn’t clearly noted as part of their workload, they wouldn’t bother doing.

The implication being that anyone who did ‘extra’ or ‘unnecessary’ things were total mugs because those things weren’t getting them ahead in their careers – therefore, not worth doing. They considered the idea of communicating research (and social media as a whole) as a fad in which only the gullible would indulge their time.

They also seemed smug, and it’s always hard for me to like those who seem smug.

I agree that people shouldn’t fall on their swords and slog away at little recognised, exploitative roles or over-the-workload-limit tasks and responsibilities. I’m not saying that academics must carry the weight of all that needs to be done, because we know that it’s always already too much.

What made me so angry was that this researcher wasn’t talking about solidarity with colleagues in the face of workload adversity. They were totally focused on what would be worthwhile doing for their own career and promotion prospects; everything else was secondary, if not worthless. Read more of this post

Write Up (#MelbWriteUp)

JMurphy-smallestJason Murphy is Senior Research Communications Advisor at the Graduate Research School (GRS), La Trobe University. He created and manages Melbourne’s Write Up (#melbwriteup).

Jason works full-time and is undertaking his PhD part-time, which he’s written on before. He’s working on a research project that critically examines the role of marketing in contemporary society.

He’s previously worked in industry as a graphic designer and in the arts sector with the National Gallery of Victoria and the Museum of Contemporary Art, Sydney.

He tweets from @murphy_jason.

#MelbWriteUp in full swing (during a break). Photo by Jason Murphy.

#MelbWriteUp in full swing (during a break). Photo by Jason Murphy.

What happens when researchers with varying levels of experience and from different institutions come together in an intensive, all-day writing workshop?

#melbwriteup happens!

It’s a once a month, day-long meet-up that helps researchers focus on their work, block out all distractions (while still getting to be social), and collectively reach their individual research goals.

The first #melbwriteup in December 2015 was a bit of an experiment, formed out of a conversation a month beforehand between myself (a PhD candidate) and the Research Whisperers (Tseen Khoo and Jonathan O’Donnell).

I had just attended the inaugural 3-day RED writing retreat at La Trobe University, and I wanted to keep that productivity fire burning. Read more of this post

What makes a good colleague?

Photo by Tseen Khoo

Photo by Tseen Khoo

Many people lament the growing scarcity of collegiality in our working lives. Many declare, in varying shades of purple prose, that it has been sacrificed on the altar of economic rationalism and for the missions of our managerial universities.

Research stars and groups get imported into institutions, often breeding resentment and discomfort from those who are already there.

Scholars who are already excelling gain more for their work; those who aren’t considered as such do not, and often find themselves without support to increase their research capacity.

Despite the rhetoric about collaboration and partnerships, the imperatives for outputs lead many to declare that collegiality and scholarly citizenship are under threat. This seems particularly true when people minimise any commitments that don’t directly produce outputs.

The oil that smooths the machine of scholarship is not only what people write, analyse, and publish. It’s not only presenting at conferences or supervising a higher degree student. Most of all, it’s not what promotions people have had or grants they’ve won.

There is a whole raft of intangible, essential, labour-intensive work that goes into a healthy research ecosystem. In an almost-metrics way, this work includes being a good critical friend to colleagues and students, especially those who aren’t directly in your area; reviewing for grants, book manuscripts, and papers; convening events that set the stage for a field or cohort to develop and progress; mentoring someone without having to… the list goes on.

At a totally non-metrics level, this kind of work encompasses supporting each other and providing encouragement, the social work of building connections between groups and individuals, being good communicators, and that most difficult element of bringing people together because they want to be together. This is the invisible (often feminised) labour of any workplace.

Giedre Kligyte and Simon Barrie argue that academics cling to an “unattainable collegial ideal situated in binary opposition to management” that “ultimately disguises the contingent character of this relationship and prevents both leaders and academics from imagining alternatives” (2014, p. 166). Kligyte and Barrie’s article (PDF available on UNSW repository – thanks, @giedre!) is thought-provoking, and forced Lacan upon me. I forgave them this because the paper made me think about the persistence of positing a halcyon past against which our increasingly soulless present is juxtaposed. This happens a lot in criticisms of neoliberal universities, and I’ve done my share of ranting about the invocation of a mythical golden age at universities. But that is indeed a whole other post.

Here’s what I wanted to focus on for this one: Let’s talk about what makes a good colleague. Not a utopian colleague. A good everyday colleague.  Read more of this post

Welcome to the Research Bazaar

dejan-smallDejan Jotanovic is the engagement, social media and communications officer at Research Platforms (ResPlat) Services at the University of Melbourne.

ResPlat provides research support with services such as cloud computing, data management and training in research tools and skills.

Dejan has also recently completed a Master of Public Policy & Management, with interests in inequality, social and science policy. Prior to this Dejan has completed an Honours in Psychology from the University of Melbourne. 

Twitter: @heyDejan / email:

The Research Bazaar (ResBaz) is your one-stop shop for digital research tools, skills, and a community of support!

In late 2013, David F. Flanders (my boss) recognised a problem: with over 500 research tools and apps available to researchers across a plethora of faculties and disciplines, a traditional information technology helpdesk wouldn’t suffice. In reality, the modern complexities of research far surpassed the basic needs of bibliography management and a proficiency in Microsoft Word. Data had become Big. There was talk of a ‘Cloud’. Inter-disciplinary was the new “it” word.

The smell of a shifting research game was pungent in the air. David’s solution was to create a community of support around research tools. Rather than sit down and teach research tools (R-stat, Python, CAD, MATLAB, CartoDb – the list goes on and on) to each individual researcher, build a supportive, dynamic, diverse community that has the ability to reproduce knowledge without the constant requirement of top-down support. A community could help people to research better, faster, smarter. And so the Research Bazaar – ResBaz – was born.

ResBaz 2015 | Photo courtesy of Dejan Jotanovic

ResBaz 2015 | Photo courtesy of Dejan Jotanovic

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